The Travel Insurance Awareness initiative has been created to promote the importance of buying travel insurance when travelling both internationally and domestically.

"If you can't afford travel insurance, you can't afford to travel." - Julie Bishop

Unfortunately things can and do go wrong for travellers when they travel abroad. Costs can escalate very quickly and easily run into the hundreds of thousands of dollars with admission to a hospital in the United States of America. Equally if a Medivac is involved to transport you back to your home country, costs can quickly escalate.

The year round awareness campaign culminates in 'Travel Insurance Awareness Week' which is held in October each year. This event is supported by the insights gained from The Great Australian Travel Survey and key players in the travel industry.